In Rigged, we’ll rummage through the bag of tricks used by PR to shape the world you live in. Over the last century, these tricks have rigged the media, the gov...
Herb, Ep 3: The Next Citizens United Will Be a Climate Case
In more than 30 climate cases making their way through U.S. courts today, oil companies are using an argument they've been laying the legal groundwork for since the 1970s: that since everything they've ever said about climate change was in the interest of shaping policy or blocking regulation, it's protected speech, even if it was misleading. In this episode we take a look at how those cases are playing out and the likelihood that this new take on "corporate free speech" could make it all the way to the Supreme Court.
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26:40
Herb, Ep 2: A Legal Strategy
Worried that all their work creating Mobil's personality and a multi-pronged issue advertising campaign to go with it would go to waste if the TV networks deemed it all "propaganda" Herb and his boss looked to the courts for protection. In this episode we follow the "corporate free speech" movement through the courts, where it got a big assist from tobacco lobbyist-turned-Supreme Court justice Lewis F. Powell.
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30:32
Herb, Ep 1: The Panic
In the 1970s, Mobil Oil had invented the advertorial and was aggressively pursuing an entirely new type of marketing, branding the company as a person with a unique personality and opinions that deserved to be heard. When public backlash threatened to undermine their approach, they launched a campaign that would change the course of U.S. history. Transcript
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34:55
S1 Ep6 | How a Standard Oil PR Guy Shaped Post-War America
In 1944 the greatest threat to American industry wasn't World War II, it was convincing Americans to fall back in love with free-market capitalism after having experienced government systems that actually worked for the greater good. In the season finale of Rigged, we lay out the strategy contained in a never-before-published confidential document from the archive of Earl Newsom, Standard Oil of New Jersey's (today ExxonMobil) top PR guy from the late '30s to the late '60s.
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35:48
S1 Ep5 | Fun with Front Groups
Astroturfing—the creation of fake grassroots groups to agitate for pro-business policies—has been a favorite tactic of industries and companies trying to avoid regulation for decades. In this episode we take a look at some of the greatest hits.
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In Rigged, we’ll rummage through the bag of tricks used by PR to shape the world you live in. Over the last century, these tricks have rigged the media, the government… society, really...with sometimes ridiculous, and sometimes profoundly serious effects on our democracy. This is a podcast about that war for hearts and minds right here on US soil.
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