Holcim’s Digital Transformation Journey: Leveraging Salesforce and AI for Sales Excellence
Global construction leader Holcim reveals its digital transformation journey, focusing on how Salesforce and AI have revolutionized their sales strategies. Gain insights into how Holcim uses these tools to optimize sales processes, increase efficiency, and deliver better results.Listen For: [03:30 - 05:09] Navigating the Complexities of AI Adoption in Business [06:57 - 09:26] Revolutionizing Banking with AI: A Shift in Decision-MakingMore about Salesforce: https://www.salesforce.com/eu/ch/
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How to Start with AI as a Company
AI is changing the way companies approach sales and service. In this episode, we’ll explore practical steps for businesses looking to incorporate AI into their operations. Learn how to harness AI to enhance customer service, automate processes, and drive sales growth.Listen For : [01:27 - 04:22] The Spark of AI: From Predictions to Real-World Impact [04:22 - 06:04] The Continuous Innovation of AI: Beyond the Hype Cycle [23:26 - 24:38] Empowering Innovation: Involving Employees in Technological TransformationMore about Salesforce: https://www.salesforce.com/eu/ch/
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On’s Journey in Customer Experience Excellence
On, a trailblazer in sportswear innovation, shares its journey from a small business to a globally recognized brand. Discover how Salesforce has played a crucial role in supporting their remarkable growth and why this partnership is so vital. Learn how On utilizes Salesforce to provide personalized, seamless experiences at every customer interaction, setting new benchmarks for customer satisfaction and loyalty.Listen for: [05:00 - 08:20] Fostering Growth Through Communication and Trust at On [08:56 - 12:20] Innovating Customer Experience with AI and Trust [17:50 - 19:51] Navigating Innovation with Responsibility: Insights from On's Explorer SpiritMore about Salesforce: https://www.salesforce.com/eu/ch/
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Maximizing Productivity Across Every Line of Business with Slack
Discover how businesses are using Slack to streamline communication and collaboration. Whether you're in sales, marketing, or customer service, Slack offers tools to improve productivity across all departments. This episode will highlight best practices for integrating Slack into your daily workflows to achieve seamless efficiency.Listen For: [01:11 - 02:08] Slack as the Digital Headquarters [04:11 - 05:12] Transparency and Trust with Slack Connect [06:44 - 09:45] The Role of AI in Enhancing ProductivityMore about: Salesforce: https://www.salesforce.com/eu/ch/Slack: https://www.salesforce.com/eu/slack/
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Unlocking AI's Potential in Pharma: Innovations and Impact
In this episode we will guide listeners through the transformative power of AI in the pharmaceutical industry and beyond. From drug discovery to patient engagement, learn how AI is driving innovations that can increase productivity and enhance the industry's operational efficiency. Listen For: [06:57 - 09:26] Transforming Banking with AI: A Shift in Decision-Making [12:12 - 13:57] Navigating AI in the Tightly Regulated Pharmaceutical IndustryFor more information, please see the latest Health & Life Sciences Study (Forrester Report), where senior industry leaders reveal key strategies for driving change (both patient-facing and operational capacities) with AI.More about Salesforce: https://www.salesforce.com/eu/ch/
Welcome to the Salesforce Spotlight podcast – your go-to source for insights on the future of marketing, sales, and customer experience, powered by Salesforce!Join our dynamic hosts, Vanessa Gentile, Head of Marketing at Salesforce Switzerland, and Stephan Lendi, renowned Voice Over Artist, Moderator, and Public Speaking Coach. Together, they bring you exclusive conversations with industry leaders, exploring how Salesforce innovations are shaping the way businesses connect with customers, enhance productivity, and drive growth.Whether you're a marketing professional, sales expert, or tech enthusiast, get ready to dive into engaging discussions that reveal the strategies behind successful digital transformations and AI-driven innovations. Tune in to discover how top brands are harnessing the power of Salesforce to thrive in an ever-evolving landscape.Let’s redefine the future, one conversation at a time!