Whatever your business conundrum, there’s a TED Talk for that—whether you want to learn how to land that promotion, set smart goals, undo injustice at work, or ...
Can salad dressing transform capitalism? | Alex Amouyel
What if businesses were designed to maximize impact — not just profits? Alex Amouyel, president and CEO of Newman's Own Foundation, details the organization’s commitment to donate all of the profits from the food company it owns — and shows what the “100% for purpose” movement can teach us about doing business, philanthropy and capitalism differently. After the talk, Modupe urges you to be wary of "greenwashing" marketing tactics and to look to "impact washing" initiatives by doing research on a company's mission and values. Hosted on Acast. See acast.com/privacy for more information.
--------
14:29
How to turn setbacks into success | Amy Shoenthal
Success rarely happens in a straight line, with setbacks all but guaranteed along the way. What's the best way to recover? Leadership coach Amy Shoenthal lays out the four phases of the "setback cycle" and explains how to transform difficult moments into opportunities for reinvention and progress. After, Modupe reflects on Amy's talk and the benefits of facing existential questions -- not for despair but to be awaken to clearer possibilities. Hosted on Acast. See acast.com/privacy for more information.
--------
18:49
The art of marketing — for good | Raja Rajamannar
Can marketing transcend traditional business goals and actually be a force for good? Mastercard CMO Raja Rajamannar shares how purpose-driven initiatives — like “touch cards” for the visually impaired and debit cards that let people choose how their names appear — align profit with purpose and position businesses to create meaningful, positive change. (This conversation was hosted by TED's Whitney Pennington Rodgers.) After the talk, Modupe reflects on how a business can find purpose beyond profit. Hosted on Acast. See acast.com/privacy for more information.
--------
16:54
Solar energy is even cheaper than you think | Jenny Chase
How prevalent is solar power, really? According to researcher Jenny Chase, it's already displacing fossil fuels in key energy markets around the world. She explains the rise of affordable solar power and dives into how her team tracked its rapid installation in unexpected countries, offering a vision of a brighter, more sustainable future. After the talk, Modupe looks to data on kerosene use in developing countries as a viable indicator for a potential shift to solar energy. Hosted on Acast. See acast.com/privacy for more information.
--------
11:53
Why don’t companies want you to repair your stuff? | Aaron Perzanowski
Today, some companies are working hard to prevent consumers from repairing products on their own. In many cases, repair can only be done by the original manufacturer, if at all. With limited repair options available, we end up buying new and throwing more items out. So, how exactly do companies prevent repair? And what can consumers do about it? Aaron Perzanowski investigates. [Directed by Nick Hilditch, narrated by Addison Anderson].After the talk, Modupe focuses on the term "planned obsolete" and why you should advocate for more transparent repair options. Hosted on Acast. See acast.com/privacy for more information.
Whatever your business conundrum, there’s a TED Talk for that—whether you want to learn how to land that promotion, set smart goals, undo injustice at work, or unlock the next big innovation. Every Monday, host Modupe Akinola of Columbia Business School presents the most powerful and surprising ideas that illuminate the business world. After the talk, you'll get a mini-lesson from Modupe on how to apply the ideas in your own life. Because business evolves every day, and our ideas about it should, too.Follow Modupe on Instagram @mnakinola and LinkedIn @mnakinola Hosted on Acast. See acast.com/privacy for more information.